In 1999, a small school from Spokane, Washington went on a run during the NCAA Men’s Basketball Tournament. Gonzaga University—a school that had only once before made the tournament field and never won a game—won two, making the “Sweet 16.” In the sports world, they call this a “Cinderella Run,” and Gonzaga was not unique. Plenty had done it before. What was unique about Gonzaga, though, is what happened after.
this really resonates; nothing turns me off more than Yet Another OverProduced VC Backed Millenial CPG.
you know the ones. the branding is slick....to a fault. the packaging is really well done, but safe (so they can stop going DTC and get into Whole Foods as soon as they get their A round).
Beverage--looking at you, every single """Social Alternative To Alcohol"""--is especially phony feeling these days.
gimme the dudes who didnt have an MBA pedigree and a $500k friends and family round....if the product is hittin, i'll happily spread the word for those folks way more than i ever would Yet Another VC CPG.
this really resonates; nothing turns me off more than Yet Another OverProduced VC Backed Millenial CPG.
you know the ones. the branding is slick....to a fault. the packaging is really well done, but safe (so they can stop going DTC and get into Whole Foods as soon as they get their A round).
Beverage--looking at you, every single """Social Alternative To Alcohol"""--is especially phony feeling these days.
gimme the dudes who didnt have an MBA pedigree and a $500k friends and family round....if the product is hittin, i'll happily spread the word for those folks way more than i ever would Yet Another VC CPG.