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The Repeat Saturday Email
Exploring the intersection of CPG, DTC, and consumer behavior
By Leo @ Repeat · Launched 2 years ago
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SMS & Vacuums
In commerce, you either die the hero or live long enough to be a villain in the battle for consumer data. No week, it seems, has ever illustrated this as much as this week, where both Shopify and Amazon made significant announcements related to collecting data: On Friday, Amazon…
Leo @ Repeat
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SMS & Vacuums
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New
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Influence
Leave it to Kylie. A few years after tanking Snap’s stock with a tweet, Kylie Jenner’s now among a growing base of Instagram users making, basically…
Leo @ Repeat
Jul 30
2
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Influence
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Awards
We feel like we’ve ended up on a summer schedule. Sorry about that. We’ll be back next week, but use this time to check out the CPAs, our upcoming award…
Leo @ Repeat
Jul 23
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Awards
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Private
Amazon, you might have heard yesterday, is cutting back on its private label business. It comes at a time when regulatory pressure is high, and…
Leo @ Repeat
Jul 16
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Private
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Break
We’re on a break today. If you’re looking for something to read, head here.
Leo @ Repeat
Jul 9
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Break
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DTC
Two weeks ago, we wrote in this space about how returning customers growth looked a lot different than overall DTC CPG growth. Now, the numbers for Q2…
Leo @ Repeat
Jul 2
3
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DTC
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Time, Revisited
Last year, when Jeff Bezos sent his final Amazon shareholder letter, we wrote that value, as measured by time, seemed to be the value creation unit that…
Leo @ Repeat
Jun 25
1
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Time, Revisited
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Returning
We caught an interesting datapoint among Repeat’s customers this week: Returning customer revenue is up ~30% since the start of the year—and up 7% MoM…
Leo @ Repeat
Jun 18
1
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Returning
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